Irvine, CA (May 29, 2007) — PRIMEDIA Automotive Digital today announced its Automotive.com Web site ranked fifth among all U.S. Web sites in the Hitwise Automotive Classifieds category, based on U.S. visits it received 1Q, January through March 2007.

Irvine, CA (May 29, 2007) — PRIMEDIA Automotive Digital today announced its Automotive.com Web site ranked fifth among all U.S. Web sites in the Hitwise Automotive Classifieds category, based on U.S. visits it received 1Q, January through March 2007.

The Hitwise U.S. Top 10 Awards Program celebrates the most successful U.S. Web sites in 160+ online industries. As Hitwise reports on the anonymous online usage and search behavior of more than 10 million U.S. Internet users—the largest online sample of its kind—this unique awards program recognizes excellence in online performance through public popularity.

“This recognition from Hitwise is further verification of Automotive.com’s online marketing power in such a competitive category,” said Josh Speyer, CEO of PRIMEDIA Automotive Digital. “Our success can be attributed to innovative offerings such as our recently launched Gas Price Finder, robust consumer discussion forums and extensive information for the in-market auto buyer. Gas Price Finder in particular has been a very successful tool for us, and we anticipate even more traffic with the summer driving season ahead.”

About PRIMEDIA Automotive Digital
PRIMEDIA Automotive Digital consists of more than 58 Web sites for its automotive enthusiast titles and the Primedia In-Market Network, each with their own unique content and dedicated editorial staff. The PRIMEDIA In-Market Network of sites focuses on serving the active auto buyer and includes, Automobilemag.com, Automotive.com, IntelliChoice.com, and MotorTrend.com. PRIMEDIA Automotive Digital is one of the largest in the automotive category according to a March 2007 comScore MediaMetric report. PRIMEDIA also boasts the largest online automotive enthusiast network. The group reaches more than 11 million unique visitors and generates over 75 million page views each month according to Nielsen//NetRatings SiteCensus.

About Hitwise
Hitwise is the leading online competitive intelligence service. Only Hitwise provides its 1,200 global clients with daily insights on how their customers interact with a broad range of competitive websites, and how their competitors use different tactics to attract online customers.

Since 1997, Hitwise has pioneered a unique, network-based approach to Internet measurement. Through relationships with ISPs around the world, Hitwise’s patented methodology captures the anonymous online usage, search, and conversion behavior of 25 million Internet users. This unprecedented volume of Internet usage data is seamlessly integrated into our easy to use, web-based service, designed to help marketers better plan, implement, and report on a range of online marketing programs.

Hitwise is a privately held company headquartered in New York City and operates in the United States, United Kingdom, Australia, New Zealand, Hong Kong, and Singapore. More information about Hitwise is available at www.hitwise.com.

For up to date analysis of online trends and statistics, please visit the Hitwise Intelligence Analyst Weblogs at weblogs.hitwise.com and the Hitwise Data Center at www.hitwise.com/datacenter.